The Square and the Tower – Niall Ferguson
Download The Square and the Tower ebook. The Square and the Tower: Networks and Power, from the Freemasons to Facebook
A brilliant recasting of the turning points in world history, including the one we’re living through, as a collision between old power hierarchies and new social networks.
Most history is hierarchical: it’s about emperors, presidents, prime ministers and field marshals. It’s about states, armies and corporations. It’s about orders from on high. Even history “from below” is often about trade unions and workers’ parties. But what if that’s simply because hierarchical institutions create the archives that historians rely on? What if we are missing the informal, less well documented social networks that are the true sources of power and drivers of change?
The 21st century has been hailed as the Age of Networks. However, in The Square and the Tower, Niall Ferguson argues that networks have always been with us, from the structure of the brain to the food chain, from the family tree to freemasonry. Throughout history, hierarchies housed in high towers have claimed to rule, but often real power has resided in the networks in the town square below. For it is networks that tend to innovate. And it is through networks that revolutionary ideas can contagiously spread. Just because conspiracy theorists like to fantasize about such networks doesn’t mean they are not real.
From the cults of ancient Rome to the dynasties of the Renaissance, from the founding fathers to Facebook, The Square and the Tower tells the story of the rise, fall and rise of networks, and shows how network theory–concepts such as clustering, degrees of separation, weak ties, contagions and phase transitions–can transform our understanding of both the past and the present.
Just as The Ascent of Money put Wall Street into historical perspective, so The Square and the Tower does the same for Silicon Valley. And it offers a bold prediction about which hierarchies will withstand this latest wave of network disruption–and which will be toppled.
“Niall Ferguson’s The Square and the Tower brilliantly illuminates the great power struggle between networks and hierarchies that is raging around the world today. As a software engineer steeped in the theory and practice of networks, I was deeply impressed by this book’s insights. Silicon Valley needed a history lesson and Ferguson has provided it.” –Eric Schmidt, Executive Chairman of Alphabet, the parent company of Google
“[Ferguson’s] typically bold rethinking of historical currents, painted on the broadest canvas, offers many stimulating insights on the tense interplay between order, oppression, freedom, and anarchy.”—Publishers Weekly, starred review
“Ferguson has written a provocative and intellectually challenging work that should promote consideration and debate among academics and laypersons.”—Booklist
“Renowned economic historian Ferguson draws on insights from network theory to examine disruptions across time. . . . Refreshingly evenhanded. . . . Ferguson offers a novel way of examining data . . . highly intriguing.”—Kirkus
“In his sweeping, stimulating and enlightening The Square and the Tower, noted historian Niall Ferguson draws from a wide range of sources to trace the crucial role that different kinds of human networks have played throughout history… Ferguson’s superb, thought-provoking book brings these events vividly to life and will help readers view history from a unique perspective.”—BookPage
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Niall Ferguson is one of the world’s most renowned historians. He is the author of Paper and Iron, The House of Rothschild, The Pity of War, The Cash Nexus, Empire, Colossus, The War of the World, The Ascent of Money, High Financier, Civilization, The Great Degeneration, Kissinger, 1923-1968: The Idealist, and The Square and the Tower. He is Senior Fellow at the Hoover Institution, Stanford University, and a Visiting Professor at Tsinghua University, Beijing. His many awards include the Benjamin Franklin Prize for Public Service (2010), the Hayek Prize for Lifetime Achievement (2012) and the Ludwig Erhard Prize for Economic Journalism (2013).
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